LG impresses at 3GSM with new products and technology of the future

LG Electronics, the crowded exhibition 3GSM World Congress 2007 (3GSM) in Barcelona, Spain, for its newest products and technology to present to the general public. One of the highlights is the second mobile phone from the successful Black Label Series: the LG Shine. This device comes on the market in Europe. In addition LG demonstrates the revolutionary technology Long Term Evolution (LTE), in partnership with Nortel has been developed. The state of LG can be found in Hall 8.

"Born to Shine: the Shining Moments in Your Life" is the theme for LG-3GSM, which 12 through February 15, 2007. The company leaves are extremely striking new mobile phones. These devices combine revolutionary technology with high luxury designs. The robust metal manufactured by LG Shine mirror surface takes a prominent place in the state. The expectation is that this unit is just such a bestseller as the LG Chocolate, which the company launched in 2006. Beursbezoekers may also pleasure in the PRADA Phone by LG, which the producer in close collaboration with fashion house PRADA developed. This unit defines with its innovative touch screen and prestigious design an entirely new category of mobile phones.

3GSM stands for LG also in the character of Long Term Evolution (LTE), a technology that is described as "almost 4G." LTE offers a data transfer those two times faster than that of HSDPA. LG developed the technology in close collaboration with Nortel. In this context the company also demonstrates its second HSDPA phone and HSPA (HSDPA, HSUPA), WiMAX solutions and mobile broadcasting (DVB-H, DMB and MediaFLO).

"The LG Chocolate LG launched in 2006 his name was still firmly on the map of mobile telephony," says Skott Ahn, President and CEO of LG Electronics Mobile Communications. "In Europe the growing demand for mobile products with the latest technology and trendy designs explosive. LG, it responds with the Black Label series. The LG Shine at 3GSM to present, we strengthen our position as a supplier of toptoestellen further. Of course, the PRADA Phone by LG as an important contribution to make. This stylish and innovative mobile phones to stress that we as a company continuously innovate, and all this with the best possible customer experience as a result. "

Press Conference
LG organises Monday, February 12 at 13.30 a press conference with the theme "LG's Global Mobile Business Plan and its Premium Handsets" in the persconferentieruimte in the Media Centre (Fira Hall 2).

LG highlights during 3GSM

LG Shine (KE970) - The slim LG Shine is packed with functionality. Features are a refined appearance with a very trendy metal design. The glassy front turns into a crystal clear LCD colour screen when the phone is activated. The streamlined design houses high-tech functionality. Users will the Schneider-Kreuznach 2.0 megapixel camera and the easy scrollkey more than appreciate.

LG Chocolate (KG800) - The simple design, but very stylish KG800 slidephone - better known as the Chocolate - is a true work of art technology. Thanks to his looks and functionality this unit has already won several prestigious awards. Both the display as the screen blurs as the device is not in use. The Chocolate is the first unit in the Black Label series that LG is targeting users find that style as important as technological fireworks. LG makes this unit alongside the traditional black in three other colors: white, pink and red.

KS10 - This smartphone has a large 2.4-inch QVGA screen and offers opportunities for Internet browsing through HSDPA with a speed of 1.8 Mbps. Users can thus streaming television in high quality. The KS10 can save Web pages, webafbeeldingen sorting and recording, in-and out on web pages and search terms. In addition, the device includes an MP3 player. The KS10 is ideally suited for internetliefhebbers who also value multimediafunctionaliteit.

KU950 - The Digital Video Broadcasting Handheld (DVB-H), it is an exponent of the technical lead of LG. The company was the first one-based UMTS (WCDMA) HSDPA / DVB-H handset. The phone includes a mobile TV receiver with widescreen display and offers virtually the same functionality as a traditional TV / videocombinatie. Users can record programs, store images and even while watching television and calling. Through 1.8 Mbps HSDPA supports the device fast video streaming.

KU250 - This thin and narrow 3G handset offers an extremely broad functionality. Not for nothing is this phone by a consortium of the twelve largest mobile operators opted for the'3 G for All' campaign of the GSM Association. This mobile device offers users quick and inexpensive access to a wide variety of wireless multimedia services, including video clips, audio files and other content. Thanks to the external geheugenpoort this device be used for playing video and music. The multi-function makes it possible to function on the phone to use while listening to music.

The 3GSM World Congress is the largest exhibition for the mobile industry in the world. Among the exhibitors include mobile operators, vendors and content server. Last year over 50,000 people visited this event.